Meaning of the word "cheaters never win and winners never cheat" in English

What does "cheaters never win and winners never cheat" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

cheaters never win and winners never cheat

US /ˈtʃitərz ˈnɛvər wɪn ænd ˈwɪnərz ˈnɛvər tʃit/
UK /ˈtʃiːtəz ˈnɛvə wɪn ænd ˈwɪnəz ˈnɛvə tʃiːt/
"cheaters never win and winners never cheat" picture

Idiom

a proverb stating that people who play unfairly will not be successful in the long run, and those who are successful do not need to be dishonest

Example:
My coach always told us that cheaters never win and winners never cheat to encourage fair play.
Even if you get away with it now, remember that cheaters never win and winners never cheat.